Our collaboration with Preston Kelly and our director Mike Nelesen result in a bronze Effie in Wednesday’s awards show! Very exciting; congrats to all involved!
Here is some info from our friends at Preston Kelly…
On Wednesday night, Effie Worldwide awarded the Mall of America and Preston Kelly a Bronze Effie, recognizing the 2011 Scream Collector campaign for Mall of America’s Nick Universe. And frankly, we’re so happy we let out a whoop or two ourselves.
An Effie is the best kind of award for an agency to win because it recognizes the kinds of marketing that contribute to a brand’s success. The more successful the campaign, the better the chances of winning. And considering the record number of entries for Effies this year, winning is no small task.
Thanks so much to our amazing clients and everyone involved in helping us bring the campaign to life. We’re thrilled, honored and look forward to breaking a few more decibels in the near future.